Twenty Fast Forward
Twenty Fast Forward reimagines Baroque and classical music through a contemporary lens, translating historic repertoire into a living cultural experience. Our conceptualisation, visual identity, and design system—spanning the website, flyers, posters, and related materials—bridge past and present with clarity, boldness, and relevance. By combining refined typographic structures with modern visual language, the festival positions early music not as heritage alone, but as a dynamic art form that resonates with today’s audiences.
Project Info
Concept development and art direction for a contemporary music festival.
Challenge
The music festival landscape suffers from saturation and repetitive formatting. Launching a new entity requires breaking the established tropes of consumption-oriented events to offer a distinct, forward-looking identity.
Proposition
Conceptualize a festival identity that embodies future-oriented aesthetics and communication strategies. The design direction prioritizes innovation in visual language and program structure, creating an immersive brand environment. This approach signals a departure from nostalgia, establishing the festival as a site for discovering the avant-garde of musical performance.
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